Adstra Wealth
Reach affluent audiences with the power to shape markets
Connect with high-net-worth consumers and luxury buyers through Adstra’s exclusive wealth models, bringing greater intelligence and precision to affluent audience targeting.
Net worth from $250K to $20M+ • Continuously refreshed • Nationwide coverage
Wealth Audiences Built to Perform
A vast market of affluent buyers
Access one of the industry's most comprehensive datasets of wealthy consumers, with flexibility to define affluence based on assets and lifestyle.
Precise targeting across wealth levels
Build highly customized audience segments using estimated net worth, luxury interests, travel behaviors, and additional attributes.
Reach in-market luxury shoppers
Reach consumers actively researching luxury brands, premium travel, investment opportunities, charitable giving, and affluent lifestyle purchases.
Find consumers
with real purchasing power.
Tap into luxury markets with precise targeting and proprietary wealth models.
Why Adstra Wealth
Proprietary Wealth Models
Connect with affluent consumers using advanced models built to reflect today’s wealth landscape and identify high-value audiences at scale.
Omnichannel Activation
Activate audiences across DSPs, CTV, social media, CRM platforms, direct mail, email, and more using deterministic identity infrastructure.
Recency
Data sets are enriched and resolved each month, so outreach campaigns avoid stale information and reduce wasted spend.
Composable Identity
Access bespoke audiences curated from multi-source data and focus in on the attributes that actually matter for your campaigns.
Discover new affluent audiences anytime, anywhere
Adstra Audiences integrate with leading DSPs, making it easy to engage affluent individuals across every stage of the customer journey.
AVAILABLE ANYTIME, ANYWHERE
....EVEN THE WALLED GARDENS
Frequently Asked Questions
Still have questions?
How does Adstra’s proprietary wealth model work?
Adstra’s proprietary wealth models use trusted data and advanced modeling to identify key indicators of household wealth. This helps marketers build relevant affluent audience segments aligned to their campaign goals, supported by data that is regularly refreshed and validated for privacy-conscious targeting.
Can I create custom wealth audiences?
Yes. Adstra can create custom wealth audiences based on your campaign goals and targeting criteria, including estimated net worth, household income, investable assets, home value, age, geography, lifestyle characteristics, and other relevant attributes. These criteria can be combined to reach specific high-value consumer segments and support more precise targeting across channels.
What's the minimum order size?
Adstra has no minimum order size. An Adstra Audiences strategist can recommend the most efficient audience size and delivery approach based on your campaign goals, budget, and target market.
How can I identify the best channels for wealth audiences?
Adstra can help identify the best channels for reaching wealth audiences based on your campaign goals, audience profile, and available activation options. Wealth audience segments can be activated across channels such as email, direct mail, digital advertising, connected TV, and social media. We are happy to help you connect to the channels most likely to support acquisition, engagement, or retention goals.
Get started with a free strategy session
Connect with an Adstra Audiences strategist to identify your ideal customer profile and activation strategy.