Supporting the Mission: Catholic Relief Services Chooses Adstra as a Fundraising Partner
The collaboration will focus on reaching new donors and building long-term support for CRS’s work serving vulnerable communities worldwide PRINCETON, N.J., June 15, 2026 (GLOBE NEWSWIRE) — Adstra Nonprofit today announced a strategic partnership with Catholic Relief Services (CRS), one of the world’s leading humanitarian organizations. Through the partnership, Adstra will support CRS’s efforts to […]
Adstra Named One of Fortune’s 2026 Best Workplaces in New York
We’re excited to share that Adstra has been named one of Fortune’s 2026 Best Workplaces in New York™. While we’re honored by the recognition itself, what makes it especially meaningful is where it comes from: the people who work here every day. Their feedback reflects the kind of workplace we’ve worked intentionally to build—one grounded in trust, collaboration, and the […]
Adstra Earns 2026 Great Place To Work Certification™, With 89% of Employees Confirming It’s a Great Place to Work
94% of Adstra employees said that when you join the company “you are made to feel welcome.” NEW YORK, NY — May 29, 2026 — Adstra, a leading provider of data and identity solutions, today announced it has been Certified™ by Great Place To Work® for the third consecutive year. Based entirely on employee feedback, […]
The $1 Trillion Compliance Tax — and the Companies That Aren’t Paying It
Advertising Week: May 8, 2026 By Jason Bier, General Counsel & Chief Privacy Officer, Adstra Most data teams treat privacy regulation like a fire alarm. React when it goes off, reset when it stops, go back to what you were doing. That model made sense when there was one law to track. There are now […]
What to Expect from SubSummit 2026
by Charlie Swift, General Manager, Adstra Services Most subscription conferences tell you what happened. SubSummit tells you what’s next and this year, the conversation is one Adstra has been in the middle of for a while now. I’ll be at SubSummit in Kansas City, May 13-15, and here’s what I’m watching for. Acquisition Is Back […]
Refining an Audience Can Sometimes Lead to Decreased ROI. Audience Expansion Can Help to Mitigate the Problem.
Cynopsis – Media’s First Morning Read: April 8, 2026 By Charlie Swift, General Manager, Adstra Services Most lead generation strategies are built on a flawed premise — that the path to better performance is a smaller, cleaner, more refined audience. Marketers layer on criteria, tighten parameters, and chase the “perfect” prospect. Every time they do, […]
What POSSIBLE 2026 Reinforced About Where Marketing Is Heading
By Lance Brothers, CRO, Adstra The marketing industry has already aligned on what good looks like. Transparent data, portable infrastructure, AI you can actually audit. POSSIBLE 2026 gave that alignment a room, and the conversations it generated were worth having. I’ve spent my career across the full arc of advertising, from audience measurement at Nielsen […]
The Lead Gen Industry Just Told Us Exactly What It Needs. Here’s What We Heard at LeadsCon 2026.
By: Charlie Swift, General Manager, Adstra Services LeadsCon 2026 marked our first year at the show, and it set a high bar for every event that follows. Three days at the MGM Grand in Las Vegas, surrounded by the people who actually run lead generation at scale: performance marketers, platform builders, data engineers, and brand-side […]
Five Things the 2026 Nonprofit Fundraisers Symposium Made Impossible to Ignore
By: Susan Packard, VP Business Development and Tom Fleming, Senior VP, Donor Acquisition Last week, the Adstra Nonprofit team joined senior fundraising and marketing leaders at the 2026 Nonprofit Fundraisers Symposium in Washington, D.C. The three-day event, hosted by The Nonprofit Alliance and DMAW, brought together professionals with 10+ years of experience to tackle the sector’s […]
The Infrastructure Battle for Walled Garden Interoperability
Who will own the rails? Holding Companies, Identity Providers, and Cloud Data Platforms Build Alternative to Walled Gardens Cynopsis – Media’s First Morning Read: March 10, 2026 By: Rick Erwin, CEO Adstra The battle for walled garden interoperability isn’t about media spend anymore – it’s about who controls the infrastructure. While Google, Meta, and Amazon lock […]