Conexa Wins AdExchanger’s Best Identity Technology for 2026

We’re excited to share that Adstra has won Best Identity Technology in the 2026 AdExchanger Awards for our Conexa platform. It’s an exciting recognition and meaningful validation of what we set out to do with Conexa; to give companies a more transparent, flexible way to solve identity across an increasingly complex ecosystem. Building identity differently […]

MobileFuse Taps Adstra’s Identity Data to Deliver Better Addressability for Buyers

New York, NY – August 10, 2026 – MobileFuse, a leading advertising and technology platform, today announced a long-term partnership with Adstra, a leading identity resolution and data solutions provider, focused on improving addressability for advertisers and agencies. Consumers now move across more devices, platforms, and digital environments than ever before, making consistent audience reach increasingly difficult. Through […]

Adstra and Evorra Partner to Deliver Independent, Privacy-First Data Infrastructure for Advertisers 

Partnership gives brands greater transparency and control over their data strategy, enabling composable, ID-agnostic audience creation and unlocking more value from first-party data  NEW YORK, July 16, 2026 — As the advertising industry grapples with the implications of consolidation among the largest identity and data providers, Adstra, a leader in composable identity solutions, and Evorra, […]

Adstra Launches ID Connection Strength; Joint Research with InterMedia Advertising Exposes Identity Quality Gap in CTV Targeting

New Findings Show Verified, Person-Linked CTV IDs Outperform IP-Based Methods by 24% in Person-Link Stability NEW YORK, July 15, 2026 (GLOBE NEWSWIRE) — Adstra, a leading provider of data and identity solutions, today announced the launch of ID Connection Strength (ICS), a transparent, configurable scoring framework that gives brands, agencies, and adtech platforms a verified measure […]

Cannes Lions 2026 Is Here and Adstra Is Showing Up With Momentum

Cannes Lions week is one of those moments where the industry pauses to take stock, and asks: where are we actually headed? This year, that question feels more loaded than usual. The conversations happening on the Croisette this week – about data ownership, infrastructure trust, and what independence really means in a consolidating market – […]

Adstra Recognized as “One to Watch” in Snowflake’s Modern Marketing Data Stack Report

Adstra fuels success in Data & Identity through collaboration with Snowflake AI Data Cloud NEW YORK, June 22, 2026 (GLOBE NEWSWIRE) — Adstra, a leading identity resolution and data solutions provider, today announced at Cannes Lions 2026 that it has been recognized by Snowflake, the AI Data Cloud company, as an Data & Identity “One to Watch” in The […]

Adstra Delivers Identity Intelligence Through Databricks to Help Marketers Turn First-Party Data Into Activation-Ready Audiences

With Conexa for Databricks, marketers can assess identity health, resolve customer records, and enrich first-party data within their Databricks environment — making it easier to close data gaps and prepare audiences for activation. Summary: Start with a clear picture: Adstra’s Identity Health Assessment (IHA) shows marketers where their customer data is strong, where it’s incomplete, […]

Manifest Selects Adstra as Identity Intelligence Partner, Reinforcing Commitment to Client Control and Audience-First Growth

New partnership enables brands to create more connected customer experiences through transparent, portable audience identity and activation. CHICAGO, IL — June 9, 2026 — Manifest today announced a strategic partnership with Adstra, a leading provider of identity solutions and audience intelligence solutions. This partnership strengthens Manifest’s ability to help brands create more connected customer experiences through […]