Mapping the Multi-ID Landscape

The advertising industry is currently navigating through a transformative phase, driven by significant changes in technology and regulation. This necessitates a fresh approach to mapping the advertising value chain.

About Adstra

Adstra is a leading provider of composable identity solutions, empowering brand marketers, advertising agencies, publishers and platforms with flexible, scalable options that seamlessly integrate within today’s data ecosystems. Adstra’s preconnected omnichannel identity graph and readily available digital audiences enable clients to recognize and engage customers across all touchpoints with unprecedented precision. By bridging fragmented data and comprehensive identity resolution needs, Adstra unlocks deeper customer insights, enhances personalization, and maximizes ROI across channels.