Adstra, The Marketing Cloud & Databricks: Data Connection inside Clean Rooms

Adstra at CES 2026

We are excited to share this insightful discussion about our new partnership with The Marketing Cloud and Databricks.  We discuss what happens when identity resolution is built directly into the modern data infrastructure vs being bolted on after the fact. Hear key insights from:

  • Todd Schoenherr, SVP, Head of Product, Adstra
  • Mansoor Basha, CTO, The Marketing Cloud
  • Nidhi Desutter, Field Solutions Engineer Leader, Databricks

About Adstra

Adstra is a leading provider of composable identity solutions, empowering brand marketers, advertising agencies, publishers and platforms with flexible, scalable options that seamlessly integrate within today’s data ecosystems. Adstra’s preconnected omnichannel identity graph and readily available digital audiences enable clients to recognize and engage customers across all touchpoints with unprecedented precision. By bridging fragmented data and comprehensive identity resolution needs, Adstra unlocks deeper customer insights, enhances personalization, and maximizes ROI across channels.