The Power of Data in Media Activation

Brand Innovators at CES 2025

Enjoy this inspiring discussion from our Marketing Leadership Summit in Las Vegas, hosted by the Wynn, featuring key insights and strategies from these industry leaders:

  • Michael Dobson, Global Chief Digital Officer, AMS
  • Andy Johnson, Chief Data Officer, Adstra
  • Jim Keller, CRO, Fuse Media

Moderated by: Inna Kern, VP, Media Strategy and Planning, ESPN

About Adstra

Adstra is a leading provider of composable identity solutions, empowering brand marketers, advertising agencies, publishers and platforms with flexible, scalable options that seamlessly integrate within today’s data ecosystems. Adstra’s preconnected omnichannel identity graph and readily available digital audiences enable clients to recognize and engage customers across all touchpoints with unprecedented precision. By bridging fragmented data and comprehensive identity resolution needs, Adstra unlocks deeper customer insights, enhances personalization, and maximizes ROI across channels.